News

Welcome to our RSS news feed where we curate articles and stories from industry leading publications for you to stay current and be in the know!

  • Wieden + Kennedy London’s Iain Tait Discusses the Agency’s Climate Change Initiatives

    This story is part of a weeklong series on climate change and sustainability. It's in partnership with Covering Climate Now, a global journalism initiative to cover climate change in the week leading up to the U.N. summit on climate change in New York on Sept. 23. Click here to learn more about the initiative and...

  • This Direct-to-Consumer Startup Wants to Make America’s Lawns Toxin-Free

    This story is part of a weeklong series on climate change and sustainability. It's in partnership with Covering Climate Now, a global journalism initiative to cover climate change in the week leading up to the U.N. summit on climate change in New York on Sept. 23. Click here to learn more about the initiative and...

  • Instagram Adds New Restrictions on Weight-Loss Products, Cosmetic Procedures

    Instagram implemented a new policy that will prohibit people under 18 from seeing posts that promote weight loss products or certain cosmetic procedures. The Facebook-owned photo- and video-sharing network said it would take the following actions if posts in this subject area are reported. If the post promotes certain weight-loss products or cosmetic producers, and...

  • Inclusion and Diversity: Twitter Creeps Closer to Its Year-End-2019 Goals

    Twitter reported continued progress toward meeting the two-year diversity targets it set in 2017 for women, black and Latinx representation at the company. The social network released the September 2019 quarterly installment of its Inclusion and Diversity Report this week, with vice president of people experience and head of inclusion and diversity Dalana Brand writing...

  • Honey Smoked Fish Co.: Honey Smoked Fish Co. Packaging

    Health & Happiness Advertising Agency LRXD has created new packaging for Honey Smoked Fish Co. after extensive research with current and prospective customers. The brand’s POV? “Life at full flavor.” LRXD designed packaging for Original Honey Smoked Fish and five other flavors in the product line: Garlic & Herb Salmon, Mango Habanero Salmon, Orange Ginger Salmon, Cracked Pepper Salmon and Chipotle & Lime Salmon. The new design delivers more product information to […]

  • IKEA: Stuff Monster

    Video of IKEA - Stuff Monster :60

  • Avenida Center: Ice Cream Festival

    ice_cream_festival.jpg &nbs

  • Unicef: It's Painful That This Is Their Fate

    Many children have faced a lot of accidents over the past years due to the proliferation of dangerous games like Pokemon Go. The goal is not to attack Pokemon Go but to raise awareness against these irresponsible actions of parents by leaving their children exposed to these risks. pokimon.jpg &nbs

  • Wunderman Thompson Atlanta retains U.S. Marine Corps account
    by Lindsay Rittenhouse on September 19, 2019 at 8:36 pm

    The U.S. Marine Corps has retained Wunderman Thompson—the WPP agency formed through the merger of J. Walter Thompson and Wunderman—as its lead agency following a review launched in December, a person close to the business says. A Wunderman Thompson spokeswoman declined to comment, and the Marines' […]

  • Behind Airbnb’s purchase of HotelTonight and push into hotels
    by Adrianne Pasquarelli on September 19, 2019 at 8:25 pm

    It’s all coming true. Rumors about an Airbnb IPO have been swirling for years—today, the travel giant confirmed its plans to go public next year. The company was also expected to push further into hotels with its acquisition earlier this year of startup HotelTonight. Sam Shank, co-founder of HotelTonight, […]

  • Trudeau scandal aside, Time is ramping up live events—and coming down hard on Juul
    by Simon Dumenco on September 19, 2019 at 7:21 pm

    Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Time 100 + 100 + 100 Time magazine is currently making headlines around the world—e.g., “Trudeau apologizes after 2001 brownface photo published by Time […]

  • Nike drops Patriots’ Antonio Brown amid assault allegations
    on September 19, 2019 at 7:14 pm

    Nike has parted ways with New England Patriots wide receiver Antonio Brown, who has been accused of sexual assault by a trainer. “Antonio Brown is not a Nike athlete,” a company spokesman said Thursday via email, declining to elaborate on the reasons for the split. “We don’t get into […]

  • Podcast: Data Science Meets TV Advertising
    by Zach Rodgers on September 19, 2019 at 4:50 pm

    “The power of live television is still very real for marketers,” says Kevin Krim, CEO of TV data science startup EDO. And who would disagree? Advertising is an afterthought in the rapidly expanding SVOD arena, where consumers pay $5 or $9 or $15 a month to binge on […]

  • The Big Story: How The CCPA Will Affect Your Life
    by Ryan Joe on September 19, 2019 at 4:42 pm

    Like it or not, the California Consumer Protection Act (CCPA) is an inevitability as of Jan. 1, 2020. We’ve tried to be as comprehensive as possible covering the law and its potential impact. Earlier this year, new bills were introduced in an effort to influence that […]

  • Is Facebook’s Attempt To Conquer The Living Room Too Little Too Late?
    by Allison Schiff on September 19, 2019 at 3:30 pm

    While you chill on the sofa trying to figure out what to watch next, there’s a war raging for your attention, and Facebook is the most recent combatant. On Wednesday, Facebook launched the latest additions to its suite of Portal hardware products, including a streaming […]

  • Facebook Bets On Interactive News Feed Advertising With Polls, Playables And AR
    by Allison Schiff on September 19, 2019 at 3:00 pm

    Advertising in the news feed is set to get more interactive with the introduction of three new ad products: poll ads, playables and augmented reality ads. “This is advertising that users can play with, and I use the term ‘play,’ because it should be fun,” […]

  • How to Combat Advertising Fraud in APAC
    by Ad Tech Daily on September 17, 2019 at 7:42 am

    Fraud continues to increase in the Asia-Pacific region. Knowing this, advertisers and publishers must take steps to avoid fraudulent activity. To do this, we must look closer at the epidemic. Everyone knows that mobile devices are now our daily, faithful friends. We carry them […]

  • Enter Epica, The Creative Contest Judged By Journalists
    by David Burn on September 19, 2019 at 4:58 pm

    ICYMI: Epica Awards are open for submission until October 7, 2019 When you submit your agency’s work to Epica, it will be judged by 200 trade journalists from around the world, myself included. In my opinion, trophies granted via peer review are a needless fixture in an […]

  • United Auto Workers Shifts General Motors Into Neutral
    by David Burn on September 18, 2019 at 3:04 pm

    General Motors is in a tough spot right now despite earning solid profits — it made $35 billion in North America over the last three years — while closing plants in the United States. G.M. is in a tough spot because 49,000 of its union workers want to share in these […]

  • A seal stuck by plastic waste / Une ressemblance très frappante?
    by Joe La Pompe on September 18, 2019 at 1:24 pm

    THE ORIGINAL? Surfrider Foundation – 2012 “Each year millions of marine animals are killed by our rubbish” Agency : Young & Rubicam Paris (France) LESS ORIGINAL Embajada del Oceano – 2019 “Plastic straws kill more species than […]

  • Plastic Oceans / Vaguement identique?
    by Joe La Pompe on September 12, 2019 at 2:21 pm

    THE ORIGINAL? Global 2000 – Plastic Pollution awareness – 2018 “Our oceans are drowning in plastic” Source : EPICA AWARDS BRONZE Agency : Heimat Vienna (Austria) LESS ORIGINAL Less Plastic Organisation – 2019 “8 millions metric tons […]

  • Advertising: Still The Business Of Interruptions?
    by Jeff Rosenblum on June 27, 2019 at 7:10 am

    Laura helped build some of the most successful brands on the planet. Brands that you have in your cupboards right now. She worked for one of the world’s largest consumer packaged goods companies. Our agency was brought in to help it embrace the digital revolution. Not […]

  • 4 Problems Online Advertisers Face
    by Chris Wren on April 1, 2019 at 7:10 am

    In an article titled, The High Cost of Online Trash, Bob Hoffman once again reminds us that the complex online advertising ecosystem is still rife with potential fraud and abuse. In a sneak peek from his latest book, he quotes Bob Liodice, CEO of the Association of National […]

  • WPP appoints Keith Weed to the Board
    by Anisha Kapoor on September 19, 2019 at 9:15 am

    WPP today announced the appointment of Keith Weed to the Board as a non-Executive Director. Keith was named the World’s Most Influential Chief Marketing Officer by Forbes in 2017, 2018 and 2019, and Global Marketer of the Year by the World Federation of Advertisers in […]

  • Philadelphia Cream Cheese lets you turn anything into a bagel
    by Joshua Hughes on September 18, 2019 at 10:01 am

    Philadelphia provides a solution for when you run out of bagels Philadelphia Cream Cheese has come up with a comedic advertisement featuring its limited-time-only Bagel That device that allows you to turn anything into a bagel. “Can a piece of toast be a bagel? Can a […]