{"id":1692,"date":"2018-12-11T16:59:46","date_gmt":"2018-12-12T00:59:46","guid":{"rendered":"https:\/\/programmatic101.net\/?p=1692"},"modified":"2020-06-19T19:17:45","modified_gmt":"2020-06-20T02:17:45","slug":"what-is-click-through-conversion-value","status":"publish","type":"post","link":"https:\/\/programmatic101.net\/what-is-click-through-conversion-value\/","title":{"rendered":"What is Click-Through Conversion Value"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\"><span style=\"font-size: 12pt;\"><a href=\"https:\/\/www.iab.com\/insights\/glossary-of-terminology\/\" target=\"_blank\" rel=\"noopener noreferrer\">Click-Through Conversion Value<\/a> is a <a href=\"https:\/\/programmatic101.net\/what-is-dynamic-cpm-dcpm\/\" target=\"_blank\" rel=\"noopener noreferrer\">programmatic reporting metric<\/a> showcasing the value assigned to the click-through conversion.<\/span> <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Click-Through Conversion Value is a programmatic reporting metric showcasing the value assigned to the click-through conversion.<\/p>\n","protected":false},"author":1,"featured_media":1693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"_links":{"self":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/1692"}],"collection":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/comments?post=1692"}],"version-history":[{"count":0,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/1692\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media\/1693"}],"wp:attachment":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media?parent=1692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/categories?post=1692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/tags?post=1692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}