{"id":2898,"date":"2020-06-28T01:03:50","date_gmt":"2020-06-28T08:03:50","guid":{"rendered":"https:\/\/programmatic101.net\/?p=2898"},"modified":"2020-06-28T01:03:50","modified_gmt":"2020-06-28T08:03:50","slug":"what-is-macro","status":"publish","type":"post","link":"https:\/\/programmatic101.net\/what-is-macro\/","title":{"rendered":"What is Macro"},"content":{"rendered":"<p><a href=\"https:\/\/www.iab.com\/insights\/glossary-of-terminology\/\" target=\"_blank\" rel=\"noopener noreferrer\">Macro<\/a> is a small bit of code that is used by DSPs, <a href=\"https:\/\/programmatic101.net\/what-is-a-supply-side-platform-ssp\/\" target=\"_blank\" rel=\"noopener noreferrer\">SSPs<\/a> and ad servers to collect information about the clicks and\/or impressions or to facilitate certain tasks.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Macro is a small bit of code that is used by DSPs, SSPs and ad servers to collect information about the clicks and\/or impressions or to facilitate certain tasks.<\/p>\n","protected":false},"author":2,"featured_media":2899,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"_links":{"self":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/2898"}],"collection":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/comments?post=2898"}],"version-history":[{"count":0,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/2898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media\/2899"}],"wp:attachment":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media?parent=2898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/categories?post=2898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/tags?post=2898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}