{"id":3382,"date":"2020-07-01T01:07:30","date_gmt":"2020-07-01T08:07:30","guid":{"rendered":"https:\/\/programmatic101.net\/?p=3382"},"modified":"2020-07-01T01:07:30","modified_gmt":"2020-07-01T08:07:30","slug":"what-is-vtc-revenue","status":"publish","type":"post","link":"https:\/\/programmatic101.net\/what-is-vtc-revenue\/","title":{"rendered":"What is VTC Revenue"},"content":{"rendered":"<p><a href=\"https:\/\/www.iab.com\/insights\/glossary-of-terminology\/\" target=\"_blank\" rel=\"noopener noreferrer\">VTC Revenue<\/a> is a programmatic reporting metric showcasing the revenue that the view-through conversions drove for a <a href=\"https:\/\/programmatic101.net\/what-is-campaign-spend\/\" target=\"_blank\" rel=\"noopener noreferrer\">campaign<\/a>. Learn how to calculate VTC Revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>VTC Revenue is a programmatic reporting metric showcasing the revenue that the view-through conversions drove for a campaign. Learn how to calculate VTC Revenue.<\/p>\n","protected":false},"author":2,"featured_media":3383,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"_links":{"self":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/3382"}],"collection":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/comments?post=3382"}],"version-history":[{"count":0,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/posts\/3382\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media\/3383"}],"wp:attachment":[{"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/media?parent=3382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/categories?post=3382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/programmatic101.net\/wp-json\/wp\/v2\/tags?post=3382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}