What is Revenue-Per-Thousand Impressions (RPM) - Programmatic 101

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What is Revenue-Per-Thousand Impressions (RPM)

Programmatic101

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June 30, 2020

What is Revenue-Per-Thousand Impressions (RPM)

Revenue-Per-Thousand Impressions (RPM) is a programmatic reporting metric showcasing the amount of revenue generated per one thousand impressions.

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